Volkswagen RooBadge
Collaborating closely with the Executive Creative Director, I art directed and produced high-resolution 3D renders, mood boards, and animations for the Volkswagen RooBadge. I developed 3D AR files compatible with both iOS and Android. I created high-quality imagery and 3D renders for the PR launch and promotional film, and produced video and still renders for Volkswagen's website and media channels. Leveraging my background and passion for photography, I meticulously crafted each render, focusing on realistic lighting and composition as if they were photographed in real life. All stills and videos were rendered using Cinema 4D with Redshift and composited in After Effects.​​​​​​​